Hot Tips

- Artwork Tips
- Animation Tips
- Audio Tips
- FAQs

Artwork Tips

Augmented Reality can bring static artwork to life with animation and sound design. You can approach this in two ways.

Step / 1
You can animate the existing art.

(Above) *Static Image

(Above) *Existing artwork animates ie the character appears to smoke the cigarette.


Step / 2
You can introduce new art on top of the existing art. From our experience audiences love to use the EyeJack app to discover a new layer of art.

 (Above) *Static Image

(Above) *New elements animate on top of static artwork ie wrestlers
animate out of eyes and mouth.

Artwork Specifications

EyeJack is available to provide animation services or alternatively you can create your own animation using our EyeJack Creator app. Watch our EyeJack Creator Tutorial here.


Printing Specs

We recommend printing the art on matte paper. Avoid stock that is reflective, as glare can interfere with the image recognition.


Best Practices

Augmented Reality works best with artwork that contains the following features:

- good contrast
- rich in detail
- avoid symmetry
- avoid repetitive patterns
* Symmetry and patterns can confuse the image recognition technology.
Below are examples to better demostrate what qualifies as a strong or poor image recognition rating

Example 1

Poor Rating
This image lacks trackable features. It lacks contrast, line definition and has soft edges. It gets a very poor rating.

Example 2

Strong Rating
The image has strong contrast and defined edges. It has many trackable features.


Example 3

This image scores well due to the detail and contrast but it is actually too symmetrical and has too many patterns repeating.
It essentially looks like the same image in each quarter which confused our app.

Example 4

Strong Rating
The image has some symmetry and repetition but enough detail and contrast to still work fine.


Animation Tips

The animations should be uploaded to the EyeJack Creator App as a png sequence or Gif animation  @30 fps. It’s important the animation overlays the artwork perfectly. For example when creating the animation, import the image that you intend to use as the AR trigger in to your animation file to use as a reference layer. Animate directly over the top of that reference layer. Then turn off the reference layer when exporting the animation.

For more animation tips check out our EyeJack Creator Tutorial and here is a quick tutorial to learn how to create a Gif Animation


Audio Tips

For best results upload your sound to the EyeJack Creator as uncompressed wav or aif file at the same duration as the animation. The EyeJack Creator app will then automatically transcode the sound with your animation.



How does EyeJack Creator Work?

EyeJack Creator is a simple desktop app that lets artists bring their art to life with animations and sound with three simple steps... 1) Upload your art   2) Upload your animation 3) Test your new AR art with the EyeJack mobile app and watch our EyeJack Creator tutorial here

How can I create an animation?

EyeJack Creator supports videos, animated gifs or png sequences. You could create a video using your smartphone OR if you want to try something more advanced, we recommend using programs like Adobe Photoshop, Animate or After Effects to create animations. Here is a 1 minute Photoshop animation tutorial to teach you how to create a simple gif animation

*The advantage of a gif animation or a png sequence is it lets you export your animation with a transparent background. Show sample of animation with transparent background.


My AR animation is glitchy, any tips?

Augmented Reality works best with artwork that contains the following features:

- good contrast

- rich in detail

- avoid symmetry

- avoid repetitive patterns

- Symmetry and patterns can also confuse the AR image recognition technology.